Red Shiny Object vs Long Term

Are we all settled in and…*cough* detoxed from a week in Vegas? Pretty sure I slept all day Sunday! For all the calls and texts I missed yesterday, I was out cold in our Theater Room as Red Zone lulled me to sleep!

Whether it is Conference or 20 Group (insert groan here), I always find it key to address the red shiny object syndrome. There were a lot of new cool gadgets that maybe you saw. Some may actually do all that proposed “stuff.” There are some incredible companies that do incredible work. Research ahead of time and prepare a game plan to avoid falling victim to false advertising when a company promises you the moon, the sun, and the stars. Is there really something you need to fix? Are you being tempted by something shiny? Do you consider how this tool, this service, or this company will integrate with your existing technology, people, and processes? Prepare yourself with questions to ask to ensure both parties benefit from this? If not, it may not be the best time to make a switch. Slow down. You can still find it in a couple weeks even if it is the best thing since sliced bread.

Today marks 14 years since my Corneal Transplant, a testament to patience, optimal results, and seeing the long game. To save you from the gory history, I was told a Corneal Transplant was a worse case scenario but “we would never get there.” I went from 20/20 vision to almost blind in about five years. A lot of things had to fall into place for me to land with the best of the best doctors back in 2008. When I did, I went in very arrogant as I believed I was fine and to prove another doctor wrong. Spoiler alert, I had surgery a couple weeks later.

Why tell this story? It was the worst surgery I have ever had; the most painful recovery. This surgery was successful because of the efforts of an entire team. It takes me every single day working towards a bigger goal. My whole world was turned upside down back in 2008. Every six months I fly back to Utah. Every person on our team knows the goal. We strive for it everyday. My vision is at risk if we take our eyes off the ball for a moment.

The sentiment holds true even though our relationships with our automotive business partners are not life threatening. Are we there for each other? Strive for a common goal every day? Are we aware that even a small deviation can have devastating effects? Are we chasing the red shiny objects until the shine wears off and then discarding them? Choose a partner that will be with you through thick and thin…like corneal thinning thin!

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Chapters

0:00 Start

0:54 Detoxing and recovering from Digital Dealer, Vegas, and sleeping all day Sunday

1:54 Do you have Red Shiny Object Syndrome? When attending a conference, 20 Group, or a demo, are you chasing the shiny mirage of the newest gadget? Do you analyze your current problem to determine if there are people, process, products, or technology issues, and how this new “thing” can be most efficient and effective in solving them?

3:57 As a dealership it is incumbent on you to come ready to ask questions. It is your job to do your research prior. If you decide to partner with a company, you need to interview them first to ensure they are who they say they are and the best match for your team, your process, and your technology.

5:32 Today October 17, 2022, marks my 14 year anniversary of my Corneal Transplant. Fourteen years ago, myself and my team of doctors formed a lifetime partnership. It takes us everyday striving towards one common goal to ensure I have vision and don’t have any type of rejection. It takes us regularly communicating. If we veer off course, it can be catastrophic. It takes all of us to immediately course correct.

10:59 We may not lose our eyesight in automotive. However, if we are not vetting our business partners, if we are not on the same page, if we don’t striving towards the same goal, if we are not regularly communicating, we have become blind.

@Moran-Eye-Center @raf48ael @livewithdriveguy @DealerPlaybook