The website says red carpet treatment.
Description
The website says red carpet treatment.
Then the customer calls the dealership and gets sent right back to square one.
That is where trust falls apart.
Most shoppers are not asking for anything complicated. They want to know if the vehicle is actually there and what they are going to pay.
If the online experience promises one thing but the store delivers another, the problem is not the website.
It is the process behind it.