Your GA4 report doesn’t need to be full of garbage.

Your GA4 report doesn't need to be full of garbage.

One simple filter can make dealership campaign data a whole lot easier to understand.

Filter out anything marked “not set” and focus on the campaigns that actually have a campaign name.

From there, you can compare page views, hard conversions, and other activity without all the extra noise getting in the way.

And when you're done?

Export it.

Google Sheets, Excel, whatever works for you.

Clean up the data, export it, and start digging into what your dealership's campaigns are actually doing.